Ford Mustang Mach-E Surprises Europe With Strong Sales. “It is for sure a good start for the brand in the EV world. However, it is not enough and Ford needs to accelerate its electrification” Ford’s first and successful venture into the European electric car market with its Mustang Mach-E SUV has surprised experts, who now […]
Tag Archives | Ford
Ford Europe Suspends Production, Citing The Coronavirus
Ford Europe Suspends Production, Citing The Coronavirus. “we are temporarily halting production at our main continental Europe manufacturing sites” Ford Europe said it is temporarily suspending vehicle and engine production at its manufacturing sites in continental Europe, in response to the growing impact of the coronavirus. Effective March 19, it is expected that this action […]
Ford/VW Deal Wins Plaudits, But Be Wary Of Culture Clash
Ford/VW Deal Wins Plaudits, But Be Wary Of Culture Clash. “Even more important is “cultural understanding”. The question remains how well Wolfsburg gets along with Dearborn. Challenges lie in the design of cooperation” Ford and Volkswagen’s ambitious plans to expand their alliance by jointly developing autonomous and electric vehicles were lauded by investors and academics, […]
Ford Europe Closes British Gasoline Engine Plant
Ford Europe Closes British Gasoline Engine Plant. “Brexit has not been cited as a major factor” Ford Motor Co’s loss-making European subsidiary said it will shut an engine plant in Wales next year as part of its reconstruction plans to restore profitability. The factory, in Bridgend, Wales, employs about 1,700. This is the latest blow to […]
Ford Europe Starts Restructuring; Profitability Looks Distant
Ford Europe Starts Restructuring; Profitability Looks Distant. “Ford Europe is a unit without profit, but with too much risk” Ford of Europe announced the first details of its plan for a return to profitability, saying more than 5,000 jobs will go in Germany and an unspecified number in Britain. Professor Ferdinand Dudenhoeffer, director of the […]
Ford, VW Deal Seen As Disappointingly Defensive
Ford, VW Deal Seen As Disappointingly Defensive. “The two announced a damp squib of a deal” “Ford/VW Alliance: Lacks Scope, Detail and Action,” Ford and Volkswagen’s long-awaited alliance plan didn’t please investors, who viewed it as too defensive and lacking ambition. Ford and VW announced details of their plan at the Detroit Auto Show, which […]
Ford Europe’s Revival Plan Disappoints Investors
Ford Europe’s Revival Plan Disappoints Investors. “Ford Europe doesn’t have the scale required to be profitable. The latest plan was too little too late. Unless a partner is found, Ford might be forced to shut one a factory or sell leave Europe” Ford Europe’s plan for a return to profitability was short on content and […]
Ford Motor Stays In Loss-Making Europe, For now
Ford Motor Stays In Loss-Making Europe, For now. “Everything is possible if we can’t get the reset done” COLOGNE, Germany – Ford Motor’s loss-making European subsidiary will lay off thousands of workers and slash its model line-up to concentrate on profitable vehicles. Ford said it will stay in Europe but if it can’t restore profitability, […]
Will Ford Europe Quit Like GM?
Will Ford Europe Quit Like GM? “Slash and burn in Europe? That would be a huge mistake. There is a profitable long-term future for Ford in Europe” Ford Europe was slow to realise consumers’ infatuation with SUVs and losses mounted, but experts are divided about whether the company should follow General Motors and pull out […]
Ford Europe Shakes-up Leadership Ahead Of Restructuring
Ford Europe Shakes-up Leadership Ahead Of Restructuring. “We forecast Ford Europe to post an accumulated loss of $3.6 billion from 2019 through 2021 with increased losses each year” Ford Europe said it reshuffled its leadership Friday on the eve of expected news of a big shakeup in the loss-making organization. “Ford is implementing key leadership and […]