Projection in February Undershot Latest Attempt By €2.5 billion The forecasters at Mercedes must be getting nervous about their jobs. In February they reckoned Mercedes cars would earn EBIT of €1.5 billion in 2010. By the end of July they had to admit they had missed the probable outcome by €2.5 billion, after undershooting by […]
Tag Archives | Mercedes-Benz
Mercedes, Despite Flaky Record, Seeks Renault Liaison
Germans Need Help Making Small Cars Profitably Renault-Nissan Needs Hybrids, Better Factory Use Don’t Forget That Renault Thought GM Link Made Sense After Elizabeth Taylor and Zsa Zsa Gabor had been married about three times each, you could probably have predicted that any further attempts at official liaisons were projects destined to fail. Investors are […]
Decks Cleared For Cost Cutting Action At Mercedes
Will Bernhard Remerge In More Prominent Role? German Plant May Suffer Pain, Like America, Japan Daimler CEO Dieter Zetsche did the rounds at Frankfurt, sounding optimistic here, lauding Mercedes new products there, but no word on where the expected axe will fall to slash costs and cut capacity. With the election now out of the […]
Mercedes Might Seek Porsche Stake Is The Latest Rumour
Weakened Markets Spur Reports That Consolidation Is A Must. BMW/Mercedes A Favoured Option, Mercedes-VW Has Support. It sometimes appears that rumours about takeovers and mergers are so unlikely that they are the result of someone throwing the names of all the car companies into a hat, then simply drawing out two. The headline “Mercedes will […]
Daimler-Mercedes Close In On Cooperation Pact
Don’t Do It, Pleads Morgan Stanley. The much flagged cooperation deal between BMW and Daimler is moving closer, with arguments focusing on a possible cross shareholding agreement. Der Spiegel magazine reported that Daimler and BMW might take seven per cent stakes in each other, in addition to the cooperation on the development of technology under […]
Mercedes-BMW Link, Mercedes-Opel Rumours Soar, Die
Daimler Results Distorted By Lingering Chrysler Interest. Prognosis for Mercedes Future Looks Good Though. The turmoil in car markets inevitably leads to wild rumours about takeovers and mergers as sales plunge and red ink engulfs balance sheets. The well rehearsed report that BMW and Mercedes are about to step up cooperation excited stock markets for […]