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Mercedes Long-Term Plans Fail To Convince

As Big-Three Germans Flex Sales Muscles, All Profits Will Suffer. Mercedes Management Control, Expertise Said Inadequate“Unless there is a dramatic change of strategy we remain sceptical that all players will remain as profitable as today” Investors believe Mercedes’ plan to be the world’s biggest-selling premium carmaker by 2020 is incompatible with its aim to raise […]

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Mercedes Falls Behind Rivals With “Only” 70 Per Cent Gain

Profit To Rise “Significantly” Again In 2011 Mercedes profits created much less of a storm than BMWs or VWs, after all EBIT only rose 70 per cent compared with BMW’s quadrupling and VW’s tripling performances. Mercedes parent Daimler’s first quarter performance was described as “solid” by Bank of America Merrill Lynch. “However taking into account […]

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