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Ford Motor Stays In Loss-Making Europe, For now

Ford Motor Stays In Loss-Making Europe, For now. “Everything is possible if we can’t get the reset done” COLOGNE, Germany – Ford Motor’s loss-making European subsidiary will lay off thousands of workers and slash its model line-up to concentrate on profitable vehicles. Ford said it will stay in Europe but if it can’t restore profitability, […]

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Will Ford Europe Quit Like GM?

Will Ford Europe Quit Like GM? “Slash and burn in Europe? That would be a huge mistake. There is a profitable long-term future for Ford in Europe” Ford Europe was slow to realise consumers’ infatuation with SUVs and losses mounted, but experts are divided about whether the company should follow General Motors and pull out […]

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Ford Europe Shakes-up Leadership Ahead Of Restructuring

Ford Europe Shakes-up Leadership Ahead Of Restructuring. “We forecast Ford Europe to post an accumulated loss of $3.6 billion from 2019 through 2021 with increased losses each year” Ford Europe said it reshuffled its leadership Friday on the eve of expected news of a big shakeup in the loss-making organization. “Ford is implementing key leadership and […]

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Ford Europe Under Scrutiny Again As Profit Prospects Melt

Ford Europe Under Scrutiny Again As Profit Prospects Melt. “In our opinion, Ford Europe currently represents the single-biggest risk to Ford’s long-term financial health and success. As Ford Motor prepares revolutionary but unspecified changes to enable the company to survive and thrive in an era of autonomous and electric cars, investors are wondering if unprofitable […]

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