Top Margin Menu

Honda Wins Two Awards At NAIAS Advertising Ceremony

No U.S. Winners.

Honda of Japan scored a double win at the Automobile Advertising of the Year Awards, announced at the Detroit car show.

Honda won in two categories, Broadcast TV, and Online Video.  The other three categories – Interactive, Experiential Advertising and Print/Outdoor were Hyundai of Korea, Toyota of Japan shared with BMW of Germany, and Fiat, respectively.

The awards were organised by The One Club, a non-profit organization, which recognizes creative excellence in advertising and design.

“Automotive advertising has been elevated to a true art form,” said Bob Shuman, Chairman of the NAIAS 2014.

“Content now includes story lines, character development, and many qualities that are found in the production of fine films and TV programs. The delivery of this content is becoming increasingly progressive, embracing social media and other alternative forms of communication. We are very excited to be associated with this award, and congratulate the winners,” Shuman said.

Print Friendly, PDF & Email

No comments yet.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

  • Newsletter

    Sign up for the mailing list - industry analysis and honest car reviews

  • Site Designed and Administered By Paul Cox Photographic